Privacy Policy

Who we are

This website is run by MLC Advisory SarlS (registration number 10082479/1), 19, rue de l'industrie, L-8069 Bertrange, Luxembourg.

For any question about your personal data, contact us at j.nitsche@mlcadvisory.com.

What we collect

• Contact form: your name, email, company and your message.
• AI Performance Diagnostic: your name, email, company, role, company size and your answers to the diagnostic questions.
• Website analytics: the pages you visit and general device and location data, through Google Analytics. This only happens if you accept cookies.

Why we use it

We use your details to reply to your enquiry, to prepare and send your roadmap, and to follow up with you about it. Analytics helps us understand how the website is used so we can improve it.

Legal basis

We rely on your consent, which you give on the form and in the cookie banner, and on our legitimate interest in replying to enquiries we receive.

Who processes it for us

We use a small number of service providers to run this website:

• Kaamfu, our website and email service provider, which uses Amazon Web Services to send email.
• Google, for Google Analytics.

Google may process analytics data outside the European Union.

We do not sell your data.

How long we keep it

We keep your details for two years after your last contact with us, then delete them.

Your rights

You can ask us to:

• give you a copy of the personal data we hold about you
• correct it
• delete it
• restrict how we use it, or object to how we use it

Where we rely on your consent, you can withdraw it at any time. You also have the right to complain to the Luxembourg data protection authority, the Commission nationale pour la protection des données (CNPD).

To use any of these rights, contact us at j.nitsche@mlcadvisory.com.

Cookies

We use Google Analytics to understand how our website is used. It sets two cookies:

• _ga: tells visitors apart. Lasts 2 years.
• _ga_<ID>: keeps track of your current visit. Lasts 2 years.

These cookies only run after you click "Accept" in the cookie banner. If you click "Decline", Google Analytics does not load.

You can change your choice at any time with the "Cookie settings" link at the bottom of every page.

Changes to this policy

We may update this policy from time to time. The latest version is always on this page.

Last updated: October 22, 2026